If you are looking to start an online business, often the biggest obstacle is figuring out how to build a website. Finding products to sell is sometimes easier, but if you don’t have an ecommerce website, your product will not be bought online. Unfortunately, there are many choices in how to proceed to create a website where you can sell products. Most of them have disadvantages. The following is a brief overview.
Selling from a blog
There is a famous free program that you can download and create your own blog, but there are problems with using this software for selling. First of all, there is a learning curve to using the program, but even if you already know how to use it, there is the issues of processing orders, taking payment and adjusting inventory. There may be one or two programs that make some of this possible, but much of it will not be automated. Your eCommerce blog, for lack of a better term, will be clumsy; your customers will notice this, and you will not have the sales that your product would otherwise warrant.
Using open source software
There are a couple of popular open source programs that can help you create a website along with a shopping cart. This type of solution is inexpensive, and the result will be a powerful selling website. The problem is learning how to use it. Although they have control panels, they are not always intuitive to use. Installation can be difficult, and when you run into problems, there is no one to call for help. Sure, there are forums on the Internet. You can post a question, and then hope someone replies to your predicament. This is time consuming. You want to sell your product, not become a website administrator.
Buying shopping cart software
If you already have a website, but it is not for eCommerce, you can buy a shopping cart program and use it to convert your present website into one to sell online. The biggest issue with this is that it is usually difficult to integrate these shopping carts into an existing site. You may end up configured to sell product, but there are too many bugs in the site to make it usable for many of your prospective customers.
Paying for a custom made website
This is a solution that works on many levels. You will get exactly what you want, and the website will be custom made for your business. The one drawback, and it is a big one, is that this is an extremely expensive option. For a new company, it is only viable for an entrepreneur with a lot of start-up capital and investors who expect and great website.
A do-it-yourself eCommerce solution
There are several companies that offer an all-in-one solution for your eCommerce needs. They provide software to create your own website and already have a shopping cart integrated into your new site. Payment methods and inventory control are also part of a complete package. There is really nothing to do but point and click on what you want in your site. Overall, this is the best solution for a new internet business.
Ultimately, you have to decide what is best for your business, but by reading through the different options above, you will be able to save yourself both time and money.